In recent years, there has been a remarkable surge in the number of men embracing makeup as a part of their daily grooming routine. What...

With the arrival of warmer weather and the easing of COVID-19 restrictions, major festivals are back in action, and it's time to start...

As we age, our skin naturally undergoes changes that can lead to the development of fine lines, wrinkles, and other signs of aging. While...

As a cosmetics expert, I have seen firsthand the struggles of women in their 20s who are dealing with acne-prone skin. While it can be...

The Korean beauty industry is taking a step towards sustainability with its eco-friendly campaigns and products in honor of Earth Day....

As mandatory mask-wearing and social distancing restrictions ease in Korea, the beauty trend has shifted towards enhancing the ‘Highlight...

According to a recent analysis by well known beauty company, cosmetic brands are heavily using keywords like 'multi', 'fragrance',...

I had the pleasure of attending the Cosmoprof Bologna cosmetics exhibition in 2023, which was the first major event where people were...

When it comes to beauty, Korean cosmetics have been taking the world by storm in recent years. Known for their innovative and...

K-beauty has taken the world by storm over the past few years, and there is no indication that this trend will slow down anytime soon. In...

Korean beauty trends are always changing, but one of the most recent has to do with using toner pads. It's not just the K beauty trend...

2nd K-Beauty trend report is just issued by 20's pouch. This version's main keywords are "SKIP-CARE" and "Toner pads'. I can say that...

Looking at the cosmetic trend report, didn't you feel strange? The cosmetics in the trend report are so unfamiliar... I really want to...

Solid cosmetics are attracting a growing number of consumers. For consumers, environmental issues are an essential motivation. The use of...

Herbal ingredients to treat wrinkles There are many effective ingredients for wrinkle care: Coenzyme, Niacinamide, Retinoid, etc....

Color is a very precious thing. What if color disappears from this world, and all matter is distinguished only by white and black? So how...